1. What is the first thing to consider, if you want to do business over the Internet successfully? - {select: a; b; +c; d; e; f;}
2. What about popular search engines? - {select: +a; b; c; d; e; f;}
3. Is page design important? - {select: a; b; c; d; e; +f;}
4. What happens if the customer wants to ask questions about the product? - {select: a; b; c; +d; e; f;}
5. What problems do dot.com retailers usually have? - {select: a; b; c; d; +e; f;}
6. Well, thanks very much for talking to me. - {select: a; +b; c; d; e; f;}
a) This is possible, if you have the technical knowledge. If someone types the name of one of your products, your page will be near the top of the list.
b) You're welcome.
c) Your brand! If you don't have a well known brand, you need to get your logo onto other companies' pages. And, of course, you will have to pay them a commission.
d) It is important to encourage the customer to use e-mail. And all e-mails need a reply within 24 hours.
e) Getting people to buy is one problem, but then you have to deliver the goods. If you don't deliver the goods on time and in perfect condition, you will lose customers. You have to be fast and reliable. But if something has gone wrong, be honest and offer compensation.
f) Your page must be simple and fast. You need to involve your potential customer.